RealTouch is being be sold in the Castle stores in a 4-color high gloss package, complete with a power supply, 3.5 ounces of lube and a DVD of 10 free videos that will work immediately with the consumer's computer.
The package also includes four free RealTouch VOD Sex Theater Male Enhancement videos.
RealTouch sales chief Scott Rinaldo said customized POS and POP materials for the Castle group, including window clings, standees, posters and bag stuffers will also be supplied.
Prior to the rollout, Rinaldo said he had conducted an intensive training session with store managers at the Castle headquarters in Tempe, Arizona.
“We are delighted that RealTouch will be available through Castle retail outlets, particularly since the stores place such a high premium on educating their customers on products that enhance intimacy and romance, which coincides perfectly with our own outlook,” Rinaldo said.
For further information retailers and distributors can contact Rinaldo at (800) 628-0241, ext. 243, or firstname.lastname@example.org.