B. Cumming Co. Announces New Distribution Alliance

SUN VALLEY, Calif. — B. Cumming Co., manufacturer of Elbow Grease, Encounter and Fusion lubricants, has announced its newest distribution alliance with National/Universal Distributors located in Santa Clarita, Calif.

The announcement comes fresh off the heels of B. Cumming Company’s recent award nominations by Storerotica and AVN Magazine.

“What a great way to kick off summer,” said Jennifer, director of sales and marketing for Elbow Grease Lubricants. “Here we are nominated for an O Award by AVN Magazine for Outstanding Lube and as the Best Lube Manufacturer by Storerotica Magazine; now we’re going to be able to get our trusted brands into the hands of new retailers and consumers that we weren’t reaching before.”

Joe Walla, Sales and Operations at National says he looks forward to helping stores make money by learning about and carrying B. Cumming Company’s winning brands Elbow Grease, Fusion Silicone Lubricants and Encounter Vegan Lubricants.

“Elbow Grease Lubricants have been around for a long time, but that doesn’t mean they are yesterday’s brand,” Walla said. “This is a mutual admiration agreement and we look forward to helping educate more stores about these best-selling brands so they can make some money this summer! The entire team at National/Universal is on board and equipped with knowledge to answer any questions retailers may have if they aren’t already familiar with the lines.”

National/Universal Distribution is the most recent U.S. distributor to carry B. Cumming lubricant brands; joining the likes of ECN, Eldorado, Nalpac, Glyde, Williams Trading and others in the U.S. distribution market.

For more information or to place an order call Joe Walla at (661) 254-4700, or email JoeW@natvideo.com.