XR Brands Recognized With StorErotica Fetish Company of the Year Nom

HUNTINGTON BEACH, Calif. XR LLC and its brand-focused manufacturing arm, XR Brands, were nominated for Fetish Company of the Year by adult retail trade publication StorErotica Magazine.

Winners will be named July 11 during the ANME Founders Show in Burbank, Calif.

XR Brands Brand Manager Michael Merrill is pleased to have received recognition for the company’s work to create complete lines of products that cater to specific niche markets.

“This year has been devoted to conceptualizing, designing, producing and – finally – marketing complete collections of top-selling products that offer something special to the end user,” Merrill said. “This nomination tells us our hard work has paid off and most importantly been noticed by our peers. Thank you to all who nominated us!”

XR Brands Sales Manager Randy Alvstad echoes Merrill’s sentiments and looks forward to seeing his colleagues and fellow nominees at the upcoming event.

“Thank you to StorErotica and the retailers, distributors and manufacturers who’ve helped make this nomination possible,” Alvstad said. “XR Brands pays attention to what’s missing on store shelves and is devoted to filling the gaps with quality products that shoppers want and ask for. It’s an honor to be recognized for our efforts.”

Voting for the 5th Annual StorErotica Awards, taking place July 11 during the ANME Founders Show, is open until June 24.

The XR team will be exhibiting at the ANME Founders Show July 10-12 in Burbank, Calif., showcasing the newest offerings from its XR Brands label, including new products from the Size Matters, Clean Stream, Trinity Vibes, Zeus Electrosex and Wand Essentials collections.