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ID Lubricants Launches New Moments Line

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Apr 27, 2011 4:00 PM PDT    Text size: 

SANTA ANA, Calif. — Westridge Laboratories, makers of ID Lubricants, has announced a new line of ID Moments lubricant.

"We're very excited about the new Moments line," said Carmen Mortazavi, vice president of sales.

The hypoallergenic, paraben-free lubricant was created to ensure the gentlest touch for those with sensitive skin, the company said.

The two-year-old water-based ID Moments received new discreet packaging available in 2 oz, 4 oz and 6 oz bottles.

ID has expanded the product line with a silicone-based formulation as well as a warming lubricant under the Moments name.

The new ID Moments line is available May 15.

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