Australia’s MaXXX Black Named Rubber55 Retailer

Ariana Rodriguez


SYNDEY — Sydney’s MaXXX Black adult boutique announced it is the first store in the world to carry London latex label Rubber55.

Beginning this month, MaXXX Black has the first Rubber55 collection to retail outside the U.K., which includes gloves, stockings, suspenders, hot pants, dresses, skirts, tops and leggings, in addition to Rubber55 latex hoods.

Rubber55 is a latex bondage fashion house with designs that balances glamorous fetish fashion and the kind of “pure fetish” clothing created for the most discerning of fetishists, the company said, and credited Rubber55 for assimilating heavy rubber elements into high-end fetish fashion.

“By incorporating bondage elements in an ultra-stylish way that doesn’t alienate women, Rubber55 has carved a unique niche as a latex-bondage-fashion label,” the company said.

Established in 2005 by designers Karen Bruce and Andy Newby, Rubber55 is based in Lincolnshire, close to the “rubber hub” of the U.K. fetish scene.

“A hood should add to an outfit or complete an outfit,” Bruce said. “There is nothing hotter than a sexy pair of eyes and luscious lips framed by a well-fitting, tailored and styled, shiny rubber hood.”