Home > News > Ben Wa Celebrates 69 Years in Novelty Business • Bookmark   • Newsletters   • Register Search Options


Ben Wa Celebrates 69 Years in Novelty Business

Ben Wa Celebrates 69 Years in Novelty Business
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 150 votes. Results based on votes submitted by members of XBIZ.net social network.
Jan 13, 2011 2:00 PM PST    Text size: 
CLEVELAND, Ohio — Adult novelty company Ben Wa International, creator and trademark holder for the Ben Wa balls for women, has announced that 2011 marks the company’s 69th anniversary in business.

The Ben Wa company, founded in 1942 by Fred Malorrus, is a manufacturer of adult toys and novelties, including its most famous product, the Ben Wa balls for women.

The company said the balls are receiving mainstream popularity for their health benefits as a Kegel exercise product.

Over the past few years, Ben Wa has undergone a change in management and ownership, allowing the nearly 70-year old company to preserve and develop the Ben Wa brand, while preserving and expanding its core business as an active supplier of adult novelty products to retailers.

“Stay tuned as the Ben Wa company expands its base of industry-strategic partners as well as its reach into emerging media in 2011," Ben Wa President D. Gordon said.

"We will blend our strength as one of the most tenured and established brands in the U.S. and worldwide for adult novelty products with greater industry involvement overall, as well as participating in the interactive conversation that is called social media. Our trademark Ben Wa balls are the first Kegel exercise product for women in the world to be sold direct via a Facebook fan page without external links. This is only a taste of what’s to come for the company in the new year.”

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !


Artificial Intelligence Treats Risk Like Cancer

An embarrassing thing happened to me in Amsterdam. I’d just finished dinner with a new partner at a nice restaurant. OK … more expensive than nice, but you know what I mean. I grade food in... More »

8 Tips for Scaling Up Your Ad Campaign

As an advertiser it can take some time for you to get a successful campaign going because many ideas don't always work out. Once you have a great converting campaign it can also quickly die out, so that's... More »

Is the Free Porn Era Starting to Fade Away?

Onlookers might believe that adult entertainment was only a big business prior to free tube sites, or that tube sites started the free porn era online. It’s true that free porn is much more pervasive... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.



Nov 04 - Nov 06
Edison, New Jersey

2016 Inked Awards

Nov 05 - Nov 05
Edison, New Jersey

XBIZ 2017

Jan 09 - Jan 13
Hollywood, CA

XBIZ Awards 2017

Jan 12 - Jan 12
Los Angeles, CA
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!