Home > News > Sex-toy Shopping Gets Mainstream TV Break • Bookmark   • Newsletters   • Register Search Options

NEWS STORY

Sex-toy Shopping Gets Mainstream TV Break

Sex-toy Shopping Gets Mainstream TV Break
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
  39.66%
Yes, but in a few years
  36.87%
No
  23.46%
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Jan 11, 2011 2:00 PM PST    Text size: 
LOS ANGELES — The “Lovers Shopping Network” debuts this month on DirecTV, as well as on other television media outlets and online, as a TV shopping show offering a variety of novelties, lotions and sensual products.

Adult distributor New Beginnings will be doing the entire order fulfillment for “Lovers Shopping Network."

Susan Colvin, president and founder of California Exotic Novelties, said, "California Exotic Novelties is pleased to support any new venue that presents an opportunity to showcase our product line. We wish Lover's Shopping Network the best."

“Lovers Shopping Network” also will start off offering products from the top manufacturers of adult novelties, including Nasswalk, Pipedream Products, Topco Sales and Doc Johnson.

“‘Lovers Shopping Network’ will showcase women’s and men’s products that are unique,” the company said. “They will be presented with a less-clinical approach that’s fun and entertaining, yet very informative.”

New Beginnings says the show will rotate within the range of shopping channels offered on DirecTV, broadcasting to more than 16.8 million households.

Entertaining a mainstream audience should come easy to “Lovers Shopping Network” host Emily Underwood, aka Emily Bikini, who currently appears on a Los Angeles-based reality show called “Life in a Bikini,” which airs on local cable network KDOC.

“Life in a Bikini” features Underwood as she goes from working as an administrative assistant for a building restoration firm in Tacoma, Wash., to working for a marketing company, where she gets her big break when she was given the opportunity to fill in for a model that didn’t show for an assignment. She later moved into fashion and glamour modeling.

“I love being sexy and naked, and that doesn't in any way take away from my intellect,” Underwood said. “This is a blast, and along with what is quickly becoming something of a television career, I really love the sexy side of what I do.”

Appearances on cable shows, including “Deadliest Catch” have strengthened Underwood’s fan base and inspired the launch of her official website EmilyBikini.com. Fans also can join her membership website, EmilyNoBikini.com, featuring nude photos and videos of Underwood.

“Emily and her EmilyNoBikini.com offers a unique opportunity to see a mainstream star in the nude,” the company said, adding that her inexperience as a “sex toy expert” is what will give “Lovers Shopping Network” a fun perspective that consumers can relate to.

“Reviewing sex toys is not so much about being expert on manufacturing details,” the company said.

Underwood will occasionally be joined by special guests on “Lovers Shopping Network,” and uncensored episodes of the show will be featured on LoversShopping.com.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !

PROFILES & BIOS

WIA Profile: Nancy Moore

Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of... More »

WIA Profile: Janet Rini

Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of... More »

Rise of SFW Cams for Voyeurs

Since its inception, Chaturbate could be called many things from sexy to successful, but one thing it can’t really be called is safe for work. It’s no secret that the entire adult cam industry... More »
XBIZ NEWSLETTERS
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.






POPULAR PRODUCTS & SERVICES
Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.

UPCOMING EVENTS

Everything To Do With Sex Show

Jan 20 - Jan 22
Montréal, Québec

Everything To Do With Sex Show

Jan 27 - Jan 29
Halifax, Nova Scotia

The European Summit

Mar 04 - Mar 07
Barcelona-Sitges, Spain

The TEA Show

Mar 05 - Mar 06
Hollywood, CA
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!