DallasNovelty Picks Up 1st XBIZ Retail Site of the Year Nom

DALLAS — DallasNovelty.com has picked up its first nomination for Retail Site of the Year for the 2011 XBIZ Awards.

"Customer service is our number one goal and satisfying the customers sex toy needs while providing a secure, discreet shopping experience," said Nick Mahler, director of sales.

"We are beyond happy that our company has been recognized as one of the best."

The company said it made several changes in 2010 including a total site revamp to include a larger product selection, detailed product search, updated shopping cart and streamlined order processing for quicker product delivery to the end customer.

The company has also integrated a real time product stock and tracking system for most of its distributors so it can offer more information to customers.

"One of the new things we added in 2010 were toy reviews by some of the top sex toy bloggers so customers can have a product review by a real person," Mahler said.

"We will be expanding this part of our site as well as having some guest bloggers to talk about sexual health and other topics our customers want to read. DallasNovelty.com will be continuing it's porn star relationships with such superstars as Taylor Vixen, 2010 Penthouse Pet of the Year for 2010, who made a visit to the Dallas office to sign her new sex toy for customers."

DallasNovelty.com offers a variety of products such as bachelorette party supplies to custom made chastity belts and hardcore bondage/fetish gear.

"Having a large selection and being able to deliver quickly and discreetly is what brings our customers back to the DallasNovelty.com store and telling their friends," Mahler said.

"Some of our biggest sellers were from We-Vibe, Topco Sales, Evolved Novelties and Screaming O."

In 2011, the company said it will continue to make improvements to its site and add new products.