Home > News > Google Plans on Fighting Piracy With Search • Bookmark   • Newsletters   • Register Search Options


Google Plans on Fighting Piracy With Search

Google Plans on Fighting Piracy With Search
Get XBIZ News
Dec 2, 2010 10:30 AM PST    Text size: 
MOUNTAIN VIEW, Calif. — Google said Thursday that it has taken a new stance on copyright take-down requests to help reduce piracy on the Internet.

The search giant said it now plans on acting on reliable copyright take-down requests within 24 hours and will build tools to improve the submission process to make it easier for rightsholders to submit DMCA takedown requests for Google products.

"For copyright owners who use the tools responsibly, we'll reduce our average response time to 24 hours or less," said Kent Walker, Google's general counsel. "At the same time, we'll improve our 'counter-notice' tools for those who believe their content was wrongly removed and enable public searching of takedown requests."

Walker said Google would start initially with web search and Blogger.

With the initiative, Google also will prevent terms that are closely associated with piracy from appearing in Autocomplete, which offers searches that might be similar to the one surfers type in the field.

It also will improve its AdSense anti-piracy review and expel violators from the AdSense program. Some say Google helped finance piracy by allowing file-sharing networks to participate in AdSense.

Google also plans to experiment to make authorized preview content more readily accessible in search results.

"Most users want to access legitimate content and are interested in sites that make that content available to them — even if only on a preview basis," Walker said. "We’ll be looking at ways to make this content easier to index and find.

"These changes build on our continuing efforts, such as Content ID, to give rightsholders choice and control over the use of their content," he said.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !


Cam World: Jim Austin Puts Stripchat / xHamsterLive on the Cutting Edge

Meet Jim Austin, head of business development for Stripchat and xHamsterLive. Austin helps run the two free online communities where amateur models — women, men, couples and transgender folk —... More »

Crave’s Jack Morocco Brings Fresh Perspective to Channel Manager Role

Jack Morocco must be in the right career. They’ve been hit on by Nina Hartley and already had to fend off Ron Jeremy, all in their short one-and-a-half years with San Francisco boutique outfit Crave.... More »

Cam World: Cam Star of Month BlazeFyre Loves to Be a Pleaser

Webcam model BlazeFyre certainly is looking forward to a fruitful 2017. She just moved into new digs this past month, and is eagerly anticipating another banner year as a Chaturbate web model. The naturally... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.



Mar 31 - Apr 02
Denver, CO.

Eurowebtainment 2017

May 17 - May 20
Majorca, Spain

XBIZ Retreat

May 30 - Jun 03
Miami, Florida

XBIZ Miami 2017

May 30 - Jun 02
Miami, Florida
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!