An additional 3 percent of the survey’s respondents said they intend to use adult products in the future.
Nearly all of the respondents (94 percent) said they think adult products can be part of a healthy relationship.
Among respondents’ favorite adult products were toys (87 percent) and personal lubricants (79 percent). After these, the next most selected products were adult videos (72 percent), sexy lingerie (66 percent) and massage oils (64 percent).
"Adding toys to a couple's bedroom repertoire can improve communication and overall satisfaction with sex,” said Dr. Kat Scarbo, a sex and relationship expert. “I suggest toys and adult videos to clients to give them permission to explore what works for them in the bedroom. Overwhelmingly, nearly all my clients have reported that incorporating these items has lead to healthier, happier relationships."
Chad Davis, marketing director for Adam & Eve, say he agrees.
“These results reveal an increasingly positive attitude toward sex and sexuality,” Davis said. “We are very encouraged by these findings since they bode well for our business. Adam & Eve has nearly 40 years of experience and over 10 million customers who can attest to the joy adult toys bring them.”
The web-based survey, conducted by an independent third party survey company was sponsored by Adam & Eve to study sexual preferences and practices.