XGen Signs Deal With Great Deals Distribution to Offer Men’s Underwear Line

Ariana Rodriguez
BRISTOL, Pa. — Adult product distributor XGen has signed a deal with Great Deals Distribution to offer the Private Prestige Underwear line of men’s underwear in the U.S.

Great Deals Distribution is a Florida-based company that imports and wholesale clothing from Columbia.

“The line is fun, sporty, and sexy, with a lot of attitude,” said Camilo Escobar, Great Deals’ vice president. “The line is made up of several styles ranging from Tuxedo Jock, to Tulle Boxer Brief. There is something for everyone here.”

The company said that by teaming up, they both now hit a niche market that has not been directly catered to in the past.

“Today, you can go into any major, mainstream department store and find high-end lingerie pieces for women,” said Andy Green, XGen vice president. “It’s not just relegated to specialty and adult stores anymore. But for men, there are not as many options. This distribution deal allows us to provide our clients with a high-end line for their male customers that is not available elsewhere.”

For sales, call (877) 450-9436, or email sales@xgen.com.