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XGen to Distribute Complete K-Y Line

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Jul 30, 2009 7:00 AM PDT    Text size: 
BRISTOL, Pa. — Distributor XGen Products has announced a new deal to distribute the complete K-Y line of personal intimacy products. This new sales and distribution deal is for national wholesale opportunities, including adult brick-and-mortar stores and retail chains.

“Thanks to a massive and loyal fan base, Johnson & Johnson’s K-Y brand is hugely recognizable across the globe,” XGen Sales Manager Andy Green said. “We’re privileged to sell the full line of KY products, and we’re excited for the opportunity to expand the brand’s presence in the adult spectrum."

The K-Y line includes the Sensual Silk, Sensual Mist, Intense, Yours+Mine and Touch Massage lubricant lines. All K-Y water- and silicone-based lubricants are compatible with latex condoms.

“Having a K-Y display right near your register is a fantastic upselling opportunity," Green said. "Store buyers will want to educate their staffs to suggest the K-Y line of products to consumers purchasing adult novelties and DVDs, especially.”

All K-Y products are available for wholesale purchase through the XGen website.

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