Home > News > RockHard Products Signs Distribution Deal • Bookmark   • Newsletters   • Register Search Options


RockHard Products Signs Distribution Deal

RockHard Products Signs Distribution Deal
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 150 votes. Results based on votes submitted by members of XBIZ.net social network.
Apr 22, 2009 6:00 PM PDT    Text size: 
TUSTIN, Calif. — RockHard Laboratories has signed a marketing deal with Health and Wellness Partners for distribution of RockHard Weekend, a nonprescription supplement designed to improve sexual performance.

Health and Wellness Partners is a division of Zealous Inc., which previously was known as Adult Entertainment Capital, an investment fund.

RockHard Weekend, which debuted last November, is a blend of 13 herbal ingredients in one capsule that makes men “bigger, harder and longer.” One pill costs about $8.

Health and Wellness Partners plans to distribute RockHard products in California through bars, lounges, nightclubs, liquor stores, markets, recreational venues, major retailers and chain stores. The company also plans to launch a series of TV infomercials; RockHard products currently are advertised on Playboy Radio.

“We believe [Health and Wellness Partners] has the potential to become a valuable strategic partner in our plans to promote the growth of RockHard Weekend,” said Trent Broers, president of RockHard Labs.

Tustin, Calif.-based Zealous also owns Zealous Interactive, which recently said it would be broadcasting its Stiletto TV program on KJLA-TV in Los Angeles. Stiletto TV is produced by the creators of Stiletto Magazine.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !


Legal Protection for Amateur Shoots

Any adult industry professional who creates video content with actual first-time amateurs will come to an early knowledge that later performer regret is commonplace. Recognized performers who regularly... More »

Legal Options to Address Pirated Cam Performances

Many webcam performers have experienced a new trend in online piracy — the illegal recording and publication of live webcam performances. The “business model” is disturbingly simple:... More »

A Retrospective on the Adult Industry’s Tall Climb

As certainly the oldest member of the current adult-industry Fourth Estate, and having written for many adult publications, some of which no longer exist, I write this in the first person which, if you... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Access the latest issues of the industry's leading trade publications in digital form. View online or download for offline viewing.



Nov 04 - Nov 06
Edison, New Jersey

2016 Inked Awards

Nov 05 - Nov 05
Edison, New Jersey

XBIZ 2017

Jan 09 - Jan 13
Hollywood, CA

XBIZ Awards 2017

Jan 12 - Jan 12
Los Angeles, CA
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!