Home > News > ‘Suggestive’ Adult Shop Sign Sparks Controversy • Bookmark   • Newsletters   • Register Search Options


‘Suggestive’ Adult Shop Sign Sparks Controversy

‘Suggestive’ Adult Shop Sign Sparks Controversy
Get XBIZ News
XBIZ Research
Will virtual reality boost the paysite market?
Yes, it will soon
Yes, but in a few years
Out of 179 votes. Results based on votes submitted by members of XBIZ.net social network.
Jan 14, 2009 11:30 AM PST    Text size: 
HARROW, England — A sale display in the window of an Ann Summers shop in Harrow became a subject of controversy when it was recently attacked by a city councilor and a Harrow Times reader who claimed it sent “suggestive messages.”

The sign, used to promote the adult retail chain’s January sales, features a penis-shaped “L” in the word, “sale,” which comes up to meet an open pair of lips. The sign also includes the slogan, “get excited,” and is accompanied by lingerie-clad mannequins.

Upon seeing the sign, Watford resident Kevin Gooch sent a letter of complaint about it to the Harrow Times, urging Harrow City Council to take action to remove the sign on the grounds that the moral development of his son, as well as other children, is at stake.

“I was surprised and somewhat shocked to see Ann Summers displaying a pair of open lips with a five-foot erect penis just about to enter them,” Gooch said. “I feel this sends out a very strong message. I do not want my young children to be subjected to this kind of subliminal messaging when going shopping.”

Susan Hall, deputy leader of the city council, responded by sending a letter to the company suggesting it use an alternate promotional display in its Harrow location, agreeing that “the lips image is obviously a very suggestive one, and not even Mary Poppins would think it doesn’t refer to a sex act.”

Hall added that while most people are aware that Ann Summers sells sex products and promotes them as such, “different standards apply to a shop window that faces onto the street and which people who may have no interest in that kind of product walk past.”

Representatives from Ann Summers said they have yet to receive this letter, and that their retail team in the Harrow location is “unaware of any prior complaints” about the sign, which has been used by the company for nearly four years.

Company representatives “apologize if we have offended the customer in question and what he has interpreted from our window,” but have not issued details on whether the sign will be removed.

More ways to get XBIZ News:  RSS Feeds  |  E-Newsletters  |  Desktop Widget  |  Mobile
Looking for porn star news and behind-the-scene videos? Check out XFANZ.com !


WIA Profile: Lupe Martinez

Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of... More »

Jose Sanz Weaves a Profitable Tapestry at FreeWebCams

Navigating the complexities of customer service in the camming industry is a varied and oftentimes chaotic task, pulling even the most seasoned professionals in a multitude of directions. Fortunately for... More »

Spanish Pleasure Products Brand Adrien Lastic Puts Unique Twist on Luxury Toys

What’s really in a brand name? Pleasure products manufacturer Adrien Lastic thinks it’s the perfect chance to make a big impression, especially if you’re new on the scene. “I admit... More »
Stay informed of the latest industry developments. Get XBIZ newsletters delivered to your inbox. Subscribe today!
Enter email address:

* To manage existing subscriptions click here.

Submit your press release to
multiple news outlets with 1 click.
Subscribe to RSS news feeds or
add free content to your website.
Access XBIZ news and articles
with your mobile device.
Subscribe to XBIZ World magazine, the industry's leading e-commerce trade publication, delivering in-depth coverage of the online, mobile and ancillary digital markets.


Latin America Adult Business Expo

Jul 10 - Jul 12
Cartagena, Colombia

ANME Founders Show

Jul 16 - Jul 18
Los Angeles Marriott Burbank Airport


Aug 03 - Aug 06
Montreal, Quebec

XBIZ Berlin 2017

Sep 11 - Sep 14
Berlin, Germany
Everyday thousands of business professionals browse XBIZ's industry directory for quality products and services. Not listed yet? Your company could be losing potential new business. Submit your company today!
Use XBIZ RSS feeds to stay informed of the latest industry developments or as a content syndication tool for your website!