Vivid Releases ‘The Set Up’ From Veteran Director Chuck Lords

LOS ANGELES — Vivid Entertainment has released “The Set Up,” a production about seduction directed by veteran director Chuck Lords and starring contract performer Monique Alexander.

The film’s title refers to foreplay and “the tease that arouses,” as the back of the box puts it.

Meanwhile, the front of the box simply reads, “Welcome to the art of seduction 101.”

The film, shot in high-definition and was released this week in DVD and Blu-ray formats, stars female performers Beverly Hills, Nicole Banks, Nikki Rhodes, Riley Evans, Sarah Vandella and Veronica Rayne, with Alex Gonz, Tony DeSergio and Trent Tesoro.

The way Chuck Lords explains the vision for the film, sensuality is key.

"It's not just how you get aroused, it's the quality of 'The Set Up' that matters," Lords told XBIZ.

“[It's about] the curves of your partner, her smell, the way she moves, the way she undresses, her skin,”, Lords said. “We think Monique was in the moment on this one and will make viewers yearn for quality foreplay."

Alexander recently starred in Vivid director Paul Thomas’ recent release, “Nurse Monique,” which featured a storyline adapted from mainstream comedy “Nurse Betty” that starred Woody Harrelson and Chris Rock.

“The Set Up" includes behind-the-scenes and bonus scenes featurettes as well as a “positions room” feature that allow viewers to go to jump to specific portions of scenes.

For wholesale inquiries contact Pulse Distribution’s Hyland Church at (818) 435-1600, ext. 108, email at hyland@pulsedistribution.com, or Nicole Murillo, ext. 109, at nmurillo@pulsedistribution.com.

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