opinion

Spice racks new channels

Gram Ponante
Playboy's Spice Network, once defined as a double-X channel prior to its acquisition by Hef, and then known for content that Playboy TV might be too squeamish or sophisticated to show, has now further subdivided by launching four new channels within its brand.

First there's ClubJenna, which is the Jenna 'n' Friends channel, a little bit harder than Playboy TV. Then there is SPICE:XCESS, which features fetish-y stuff as well as more niche content like the disputed category of MILFs. Fresh! highlights newbies and premieres,

Finally, there is shorteez. shorteez., you see, avoids capitalization and includes a period in its logo to indicate abruptness. It makes it difficult for people like me who, if it weren't for grammatical errors on porn boxcovers, wouldn't have a job. Every time I write "shorteez." it looks like I'm stopping the sentence but I'm not.

shorteez. (and see how awkward it is to start a sentence with it?) is devoted to limited attention span viewers, as well as appropriating the font from Grand Theft Auto, another outlet for people who like porn (and which turned club Jenna into a command)

Each 90-minute PPV window features three unique and exciting programming assets tied together by cutting edge interstitial, animation and short form packaging. shorteez. features themed clips, hosted countdowns, porn star blocks, casting calls, Internet and reality style content, and anime. Themes, genre, performer, tie programmed blocks together. shorteez. gives the viewers more of what they want, fast and hard.

shorteez. fascinates me, if only because I'm wondering what I'd do with the remaining 85 minutes.

Previously: The Playboy Mansion in a nutshell; Gram Ponante sold to Playboy; Club:Jenna

See also: Playboy TV

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