Free Speech Coalition (FSC) encourages industry members to participate in a video call-to-action tomorrow at 9am PDT. Multi award-winning Hall of Fame performer Steven St. Croix is behind the social media effort to unify industry opposition to Measure B, the Los Angeles “safer sex” initiative aimed at adult film productions.
St. Croix and industry colleagues at Remmet Studios volunteered their time and services to shoot the video for the No on Government Waste Campaign effort. Written and produced by the actor, the video sends a strong message to Los Angeles voters – “Measure B – bad for business, bad for public health and BAD for L.A.”
As part of the effort to kick off a social media blitz, St. Croix is asking adult industry members to take an hour – between 9-10am PDT on Tuesday, Sept. 25 – to post YouTube links on Twitter, Facebook, and other social networks, as well as share the message with their friends, fans and followers in the L.A. area.
“On Tuesday, March 25th at 9am PST, we are asking ALL adult video companies, their social media directors, producers, directors, talent, crew, assorted executive and management people and THE FANS of adult films to Tweet, re-Tweet, post on their blogs or websites, link to or embed the following two NoToMeasureB clips for one hour between 9am PST and 10am PST. Please, take one hour with all activity pointing to the two NoToMeasureB video clips,” said St. Croix.
“As we have limited funds for media exposure, we are taking our fight to the Internet. We are hoping that a mass social media onslaught of the same message, at the same time, around the country and hopefully the world, will create the breakthrough point we need to get everyone, including the L.A. County voters, to really know what they are being presented with in November,” St. Croix added. “We need to get the message out and BE HEARD by the mainstream press outlets. In addition, the voters and taxpayers are being told that their hard-earned money is being thrown away on the frivolous personal agenda of a twisted minority.
“This is a moment that doesn’t require you to march, starve yourself or set fire to yourself. All you need to do is raise that little index finger and click share, re-tweet, post, like, Pin, or whatever and however you share on social media,” St. Croix said lastly. “This has worked for other causes and brought attention to the real issues at hand today. It is our belief that this will not only be a massive show of solidarity amongst a business that can, at times, be fractured and non-communicative to the public. We also believe that fans, viewers and all people who enjoy the adult material we provide, can show their support for us and the right of free speech.”
FSC encourages industry members to be pro-active, and to join in the social media effort and get the campaign’s message to L.A. voters. The videos will be posted on the FSC various social platforms, including Facebook, @FSCArmy, @YourAPHSS and @NoToMeasureB.
“This industry has always been on the forefront of social media, and now is the time to get the message out to fans, friends, consumers and everyone else in L.A. County to vote no to Measure B,” said FSC Communications Director Joanne Cachapero. “The measure will drive jobs and revenue from Los Angeles – and it will not help stop the spread of HIV or get services to the people that really need them. Industry members need to show their opposition to Measure B and speak up.
“Steven took it upon himself to create this video, so a special thank you to him and the folks at Remmet,” Cachapero added. “There has been an industry outpouring of support for the opposition to Measure B – now we need to take it to the voters.”