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Opinion Features for Adult Industry Professionals

Legal Reality: Discussing Intangibles

Legal Reality: Discussing Intangibles
We live in an age of unprecedented consumer access to a nearly limitless amount of content. As a result, sellers of goods and services have been challenged like never before to find ways to reach new customers amid the relentless deluge of information. And as the competition for eyes and ears has in... More »

The Power of Persistence

The Power of Persistence
While there’s always someone that will tell you that things have never been better for their firm, many companies are continuing to face significant challenges in adapting their business models to the new realities of the online adult entertainment marketplace. Some say that it’s hopele... More »

Hosting Talk: Data-Driven Decision-Making

Hosting Talk: Data-Driven Decision-Making
From the earliest days of the Internet’s rise as a commercial marketplace, there has been a steady improvement in the technology available to monitor and analyze our sites’ traffic patterns. While speculation was once our main tool, webmasters now are able to determine with great specifi... More »

E-Commerce and Adult Video Sales

E-Commerce and Adult Video Sales
I’ll never forget the first system through which I performed order fulfillment for adult videos that had been sold online — mostly because it was a ludicrously tedious and inefficient exercise that drove me absolutely nuts. This was long before off-the-shelf e-commerce solutions were ava... More »

Online Billing: More Monitoring at the Transaction Level

Online Billing: More Monitoring at the Transaction Level
Operation Choke Point and increased pressure by bank regulators on financial Institutions to identify and eliminate merchant fraud has certainly increased the monitoring efforts by banks regarding their payment services. Under Operation Choke Point, financial institutions, ISOs and IPSPs are being h... More »

The "Collaborative Era" and Legal Ramifications

 The "Collaborative Era"  and Legal Ramifications
Most individuals who have been working in the online adult industry marketplace during the past 10 years agree that making money and being successful has gotten more difficult and costly.  Many of those individuals have spent a lot of time attempting to place blame on the change in the marketpl... More »

The Role of E-Commerce in the Pleasure Product Sector

The Role of E-Commerce in the Pleasure Product Sector
One of the more obvious impacts of the Internet is the way in which it globalized so many things that used to be thought of as entirely local phenomenon. In the old days, if an American wanted to buy a sex toy, and his or her community was one of the thousands across the country that didn’t ha... More »

The Great Porn Dichotomy

The Great Porn Dichotomy
It was a truly bizarre conversation, the sort that I definitely never imagined that I’d ever have back when I was studying astronomy in college. It was the fall of 1997, and I was sitting in a meeting with a fairly unlikely collection of people, two seated on either side of the table, while I ... More »

Revenge Porn: Is a Federal Criminal Ban Imminent?

Revenge Porn: Is a Federal Criminal Ban Imminent?
According the National Conference of State Legislatures, “revenge porn” is defined as “the posting of nude or sexually explicit photographs or videos of people online without their consent, even if the photograph itself was taken with consent. A spurned spouse, girlfriend or boyfri... More »

Pleasure Products: The Brands of Europe

Pleasure Products: The Brands of Europe
Whether you want to understand how the European pleasure product industry works or you have decided on entering into this potentially lucrative area, the perception of brands within the E.U. is key to success. Brands drive retail sales and as pleasure products become part of the world of consumer p... More »

EDUCATIONAL FEATURES

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »

Five Tips to Generate Repeat Business

A $50 sale is great. But what if you could get that same $50 sale to come back four times in the next few months? Here are some ideas how to achieve that. 1) On your receipts, you should have an option... More »
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