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Opinion Features for Adult Industry Professionals

Marketplace Musings: Going the Distance

Marketplace Musings: Going the Distance
How many friends do you have on social media that you have never actually met in the real physical world? Someone asked me this, recently, and I was shocked when I realized that my number is well in the double digits. This means that I’m sharing intimate aspects of my personal life with comple... More »

Retail Tactics: The Wow Factor

Retail Tactics: The Wow Factor
Setting sales goals can greatly increase the bottom line in your business. Taking the time to explain the advantages in purchasing items that give you more bang for your buck help increase sales dramatically. It’s easy to allow customers to come in, browse the shelves, make a purchase usually ... More »

Paving the Way: Adult Video Provide Empowerment for Plus Size Fans

Paving the Way: Adult Video Provide Empowerment for Plus Size Fans
With more attention being given to the plus size market (BBWs) it’s interesting to note that marketers, distributors and makers of adult merchandise, whether it be adult movies or novelties, must now give consideration on how to market to this segment. Women who identify as plus-size have long... More »

Are You a Pornographer?

Are You a Pornographer?
At a party a few weeks back, one of my older sisters introduced me to a friend of hers in part by identifying me as “a successful Internet pornographer.” After the obligatory grimace and sigh, I quickly noted that my sister was wrong on at least two fronts in that statement; I’m ne... More »

Sexy Comes in All Sizes

Sexy Comes in All Sizes
It all goes back to Rubens. You remember — Peter Paul Rubens. He was that Flemish/Baroque painter dude (from the 17th century, for all of you wannabe historians out there), who regularly paid homage to hourglass-figured chicks by giving ‘em immortality via, now legendary, paintings such ... More »

Sex, Lies, & Sex Tapes

Sex, Lies, & Sex Tapes
Sex, drugs & rock ‘n roll. That used to be the unofficial motto of Hollywood. And it worked. For years, the so-called scandals of celebrities in public were enough to keep tabloid headlines fresh, interesting and attractive to readers. Now though, it’s 2014: we’ve seen it all a... More »

Sizing Up Fashion: Lingerie, Club Wear Designers Cater to Growing Segment

Sizing Up Fashion: Lingerie, Club Wear Designers Cater to Growing Segment
In 2012, the plus size lingerie market was valued at $6.5 billion and if the recent influx of larger-sized lingerie and club wear is any indication – this segment is steadily growing. Industry pundits say the growth has been fueled by the increase in more diverse body types and the acceptance... More »

Playing ‘Hot Potato’: Adult Biz Tries Not to Get Burned

Playing ‘Hot Potato’: Adult Biz Tries Not to Get Burned
Wikipedia will tell you that “Hot Potato” is a fast-paced, high-pressure children’s party game that involves players gathered in a circle, tossing a small object such as a beanbag or tennis ball [originally a “hot potato” it seems] to each other, while music plays. The ... More »

Cams: Porn's Darling Profit Center

Cams: Porn's Darling Profit Center
Ask most folks familiar with today’s adult entertainment industry what they think of online porn and one of the words you are likely to hear is “cams.” Although countless consumers are finding all the porn they need on the endless free tube sites that seek to give away every last ... More »

Back to the Future: A Time Traveler’s Guide to Sex Shops

Back to the Future: A Time Traveler’s Guide to Sex Shops
I woke up this morning and discovered a time machine in my backyard. It was powered by silicone lubricant and made a weird sort of “buzzing” sound whenever it landed at its designated temporal destination. With the entirely of humanity laid out before me, I found myself struggling to det... More »

BUSINESS ANALYSIS

Pleasure Product Distributors Offer Retail Advice for 2017

In 2017, the pleasure products sector is both digital and physical. Pleasure products are sold and promoted online, but they are also sold and promoted in brick-and-mortar stores — and for vibrators,... More »

Sex Toy Manufacturers Talk Retailer, Distributor Support

The pleasure products industry, at its best, is a well-oiled machine consisting of manufacturers, distributors and retailers. Distributors make sure that products get from Point A to Point B, while retailers... More »

Pleasure Product E-commerce Experts Discuss Latest Trends

Adult mail order is a concept that has existed for many years. Phil Harvey famously operated a groundbreaking mail order business for adult products during the 1970s. But e-commerce has expanded the concept... More »
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