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Opinion Features for Adult Industry Professionals

FTC Continues to Make Its Presence Felt

FTC Continues to Make Its Presence Felt
Make no mistake about it, if you are an online business operator, legal compliance should be at the top of your list of priorities. For the better part of the past decade I have preached about the importance of being cognizant of the Federal Trade Commission and its various powers. Once again, the ... More »

Finding Business Enrichment by Failing (Part 2)

Finding Business Enrichment by Failing (Part 2)
Editor’s note: Following is the second part of a two-part series by Juicy Jay. The first part appeared in XBIZ World’s April edition. I was invested for six figures. Family and friends had told me it was a bad idea, but the world is full of successful businesses who ignored the naysayer... More »

Paysite Owners’ Big Challenge — Optimal Pricing

Paysite Owners’ Big Challenge — Optimal Pricing
I’ve been writing for adult industry magazines for nearly a decade and have somehow managed never to touch on a topic that every paysite owner has to content with — the pricing conundrum. It’s one that every business owner faces. Unless you’re operating solely on charity, yo... More »

Mobile Redirects Fading, Here Are the Alternatives

Mobile Redirects Fading, Here Are the Alternatives
Now that the number of mobile users has outpaced desktop users and Google has forced the world to mobilize with Mobilegeddon, all publishers are aware that sites have to be responsive and mobile friendly or they will be penalized in the Google search rankings. But are publishers and advertisers awar... More »

Business Models Can Trigger Regulatory Compliance

Business Models Can Trigger Regulatory Compliance
Adult website operators are typically familiar with the obligations imposed by Title 18 U.S.C. § 2257 (Section 2257) which mandates the compilation and maintenance of certain records relating to the production of sexually explicit content. Less well known, but equally if not more important, ar... More »

Pirate Who Let His Guard Down Capitulates

Pirate Who Let His Guard Down Capitulates
If you follow developments in piracy closely, then you know it’s almost constantly evolving. Content theft has become big business, with some prolific pirates actually making more (in some cases by a factor of 10) than the creative folks in our industry who actually produce the content origina... More »

Safely Monetizing Cam Traffic

Safely Monetizing Cam Traffic
It has been stated that adult pornography has been a driving force behind the expansion of the internet. In the 1990s, dial-up was slow, and production of adult content was created by a studio system that distributed produced films via DVD and VHS to consumers. While consumers turned to the World W... More »

Next Big Success Could Come From Greatest Failure

Next Big Success Could Come From Greatest Failure
Some people think that success is inevitable for successful people, or that some people are just lucky. In reality, success is something more like dating. The vast majority of first dates are probably going to be terrible. Even fewer make it to the long term relationship phase, and (with any luck) t... More »

Evaluating the ROI of Social Media Campaigns

Evaluating the ROI of Social Media Campaigns
So much of our business world surrounds the term ROI (return on investment). This word can be used to empower, as justification or as a weapon. People are happy when they have positive ROI. They feel justified in spending, or not spending, based on their ROI. They also feel better about letting serv... More »

8 Tips for Successful Business Partnerships

8 Tips for Successful Business Partnerships
2016 marks my 16th year in the adult entertainment industry and the 10-year anniversary of my adult paysite management CMS software company, Elevated X, a still-thriving business formed out of a partnership that began 12 years ago. Like many business owners, I have a business partner. My partner is... More »

EDUCATIONAL FEATURES

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »

Five Tips to Generate Repeat Business

A $50 sale is great. But what if you could get that same $50 sale to come back four times in the next few months? Here are some ideas how to achieve that. 1) On your receipts, you should have an option... More »
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