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Opinion Features for Adult Industry Professionals

What Payment Plan Suits Your Bottom Line

What Payment Plan Suits Your Bottom Line
The most disappointing aspect of merchant processing is having to tell a merchant that all domestic options have been exhausted and that there isn’t a bank in the U.S. willing to open a merchant account for them. Most merchants will pause and ask, “Why the qualifiers? ‘Domestic&rsq... More »

The Journey Toward Artificial Intelligence in Processing

The Journey Toward Artificial Intelligence in Processing
Let’s be honest. If you’re running a company you spend most of your time trying figure out what the hell is going on. Then you spend the rest of your time — what’s left of it — trying to get your people to do the right thing (based on what’s going on). The first... More »

9 Sequential Advertising Retargeting Ideas

9 Sequential Advertising Retargeting Ideas
Sequential retargeting takes retargeting to the next level, but to understand it properly let's have a quick refresh on what retargeting actually is. Visitors hit your website or landing page without converting. You then add a cookie/pixel to their browser so that your advertisements follow them ar... More »

Dirty Advertisers Are Under Fire

Dirty Advertisers Are Under Fire
Let’s make one thing abundantly clear — malware, tech support scams, fake anti-virus alerts, and fake software updates totally suck. That is why at JuicyAds we don’t allow our advertisers to promote them on our network, and this has always been our stance on the matter. Even when m... More »

Dissecting an $11.9M Affiliate Marketing Judgment

Dissecting an $11.9M Affiliate Marketing Judgment
The Federal Trade Commission scored another major win in early October when the 2nd U.S. Circuit Court of Appeals upheld a lower court ruling, requiring LeadClick Media LLC to pay an $11.9 million award. The 2nd Circuit includes the states of Connecticut, New York and Vermont, where it has appellat... More »

Home Party Industry Goes From Trend to Full-Fledged Business Model

Home Party Industry Goes From Trend to Full-Fledged Business Model
Direct sales and home parties, once the domain of Mary Kay ladies and purveyors of Tupperware, have become a thriving industry that’s still under many adult companies’ radar. Between 2010 and 2015, we have seen a dramatic rise in the number of people working in direct sales and a corresp... More »

Making Business Travel More Efficient, Comfortable

Making Business Travel More Efficient, Comfortable
The survival rate of an airline “accident” is somewhere around 95 percent and, ironically, most injuries actually occur after the plane has come to a stop. The actual odds of being in a plane crash are 1 in 11 million, compared with 1 in 5,000 while driving a car. At the peak of my com... More »

How to Buy Google and Facebook Traffic

How to Buy Google and Facebook Traffic
‘Wait a minute! Isn’t this an adult industry publication?” Of course, your eyes don’t deceive you. “Why are you talking about buying mainstream traffic with Google and Facebook? You know they don’t allow adult!” You are absolutely right. However, this artic... More »

Creating a Top-Notch, Lucrative Adult Website

Creating a Top-Notch, Lucrative Adult Website
If there’s one thing I’ve seen consistently over the 10 years I’ve been running Elevated X and working exclusively with paysite owners it’s that no matter how competitive the paysite market gets or how high the barrier to entry seems, there are always people eager to break in... More »

Artificial Intelligence Treats Risk Like Cancer

Artificial Intelligence Treats Risk Like Cancer
An embarrassing thing happened to me in Amsterdam. I’d just finished dinner with a new partner at a nice restaurant. OK … more expensive than nice, but you know what I mean. I grade food in Amsterdam on a curve. We were getting to know each other, talking about where we came from and w... More »

BUSINESS ANALYSIS

Adult Retailers Predict Consumer Trends for 2017

When adult e-commerce was exploding in popularity in the 2000s, some tech writers predicted that brick-and-mortar adult stores would be meeting their demise. But those obituaries were premature. E-commerce,... More »

2017 Outlook: Viewpoints of Top Industry Trends

Executives from the leading businesses of the online adult entertainment industry recently weighed in the question, “What do you see as the likely top trends that will influence the industry?”... More »

2017 Outlook: Legal Matters Around the Corner

The adult entertainment business’ legal community recently weighed in the top issues that companies and the industry, as a whole, should be concerned about. XBIZ asked industry attorneys to discuss... More »
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