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Time in a Bottle: Retention, Rebills and Rejoins

Time in a Bottle: Retention, Rebills and Rejoins
If you ask a salesman what the best product is to sell to make a profit, you might hear many things, ranging from real estate to insurance to just about any big-ticket item you can imagine. And while they might disagree on some of the specifics, one answer that could be frequently heard from the mor... More »

AMP Offers New Options for Merchants

AMP Offers New Options for Merchants
Mace Horowitz, vice president of operations for Alternative Merchant Processing (AMP), likes to keep things simple and straightforward. "We provide direct merchant accounts, both domestically and internationally, for hard to place, unconventional or high volume merchants." That may sound lik... More »

Adult Billing and the Credit Crunch

Adult Billing and the Credit Crunch
Americans who have been in the adult entertainment industry for 25 or 30 years can remember a time when most adult sales in the U.S. were done in-person. Back in the 1970s and '80s, consumers typically acquired erotica and sex toys at neighborhood sex shops — and clerks had no problem accepting ca... More »

Revisions in 2009 Online Sales Expectations

Revisions in 2009 Online Sales Expectations
Only a few days ago, eMarketer ran an article that online sales were up based on a study that showed US online retail sales on average were up 11% in Q1 2009. That has now been qualified as further data indicate predictions for 2009 are not so optimistic. Historic annual sales growth has incre... More »

A Change in Scenery

A Change in Scenery
As Mick Jagger succinctly put it oh so many years ago, "You can't always get what you want, but if you try sometimes, you just might find you get what you need." No mere trip down memory lane, these lyrics illustrate a basic optimism that things always will be all right, even if they are not per... More »

Tactical B2B Marketing Trends – 2009

Tactical B2B Marketing Trends – 2009
Are you tracking 2009 Business-to-Business Marketing Trends? I know you’re thinking about what is going on but how are you analyzing current events and adapting to them and how are they shaping your future strategies and changing your one and five year plans? I was cruising around the Interne... More »

The Nose Knows: Selling Erotic Scents

The Nose Knows: Selling Erotic Scents
Many consumers are cutting corners when it comes to what they are spending their money on. Hopefully for those of us in the pleasure products industry this means more people will buy products that will enhance their sex lives and staying indoors to use them on each other as a source of entertainment... More »

Branding X

Branding X
Arrow Productions, widely considered the oldest established American adult video company is not only porndom's original trailblazer, but the Las Vegas-based company also has the distinction of being a leading pioneer in the area of special marketing. In recent times Arrow further expanded its impact... More »

Adult Stars and Social Networking

Adult Stars and Social Networking
Times are tough. You want your product, performer and/or agency to be marketed, promoted and ultimately branded to the consumer. But, funds are limited. Using MySpace, Facebook and Twitter allows anyone to advertise and market themselves for free. Virtually every known company and industry star has ... More »

WIA: Bonnie Kail

WIA: Bonnie Kail
Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of the industry's most influential female executives. What is your role at Wicked Pictures? I a... More »

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