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Strategies for Re-marketing Canceled Members

Strategies for Re-marketing Canceled Members
Merchants often like to think that their products and services are so good that every customer is a guaranteed customer for life. Unfortunately, this rarely plays out in the real world, where increasingly finicky porn consumers are more reluctant to purchase and more quick to cancel website membersh... More »

Building Better Join Forms

Building Better Join Forms
For e-commerce website operators, web forms are a vital ingredient, whether used for paysite joins or product or service sales, or customer feedback and inquiries. Knowing if your site’s forms work is an easy enough process, but how do you know how well they are working, from a performance sta... More »

System JO: Converting Consumers One Stroke at a Time

System JO: Converting Consumers One Stroke at a Time
Who knew that a simple customer request would result in a quality brand that has been popular for 10 years and counting? Nutraceutical company United Consortium, a manufacturer of personal care products, had been doing contract manufacturing for many years when a product initially sold to just docto... More »

Content vs. Traffic: New Take on the Age-old Debate

Content vs. Traffic: New Take on the Age-old Debate
Among adult website owners, it is the classic “chicken vs. egg” debate rehashed, where a discussion of which is more important — content or traffic — is perennially posed. While partisans play their roles in public responses (with content providers claiming that content is ki... More »

Dev Depot: LiveWeave.com, A Real-time Editor for Web Designers

Dev Depot: LiveWeave.com, A Real-time Editor for Web Designers
There are many web development tools available today to suit a range of needs, from full-fledged website construction, to simply creating and testing a new module or code snippet without jeopardizing a production site. Based in San Francisco, LiveWeave.com is an HTML5, CSS3 and JavaScript playgroun... More »

Core of Content Creativity

Core of Content Creativity
Although the topics of innovation and technology are often intermingled, they are not the same: one is more a matter of technique and presentation, while the other centers on the processes and tools. Within the adult entertainment industry (and among many mainstream observers) the business of bawdi... More »

Staying True: The Business DNA of Blush Novelties

Staying True: The Business DNA of Blush Novelties
All too often in the arena of business news, we’re inundated with tales of overly flexible ethics, corporate cultures that tolerate the abandonment of professionalism in the pursuit of profit and other hazards of short term, “rip-and-run” style thinking. Such stories are hardly uni... More »

Exec Seat: Q&A With FriendFinder's Sean Christian

Exec Seat: Q&A With FriendFinder's Sean Christian
Sean Christian, FriendFinder Network’s vice president of sales, is gearing up for a banner year in 2014 for the company that derives revenue from dating, live cams and the Penthouse brand. FriendFinder, which just emerged from restructuring, is moving forward with new product changes and new ... More »

Loss of Pinterest Trademark in the E.U. Holds Lessons for Adult Companies

Loss of Pinterest Trademark in the E.U. Holds Lessons for Adult Companies
Everyone has heard of Pinterest, right? Well who do you think owns the trademark to "Pinterest”? The answer depends upon which country you're in, and it might surprise you. An enterprising company, Premium Interest, that does appear not to do much yet, (except presumably register trademarks b... More »

Industry Outlook: Ask The Lawyers

Industry Outlook: Ask The Lawyers
LAWRENCE G. WALTERS The legal trends we will most likely see in 2014 will focus on the shift in adult entertainment from professional porn stars to webcam models, escorts and amateur models. Professional adult production is subject to a substantial level of legal evaluation, performer STI testing,... More »

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