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Business Features for Adult Industry Professionals

Both Sides of the Fence

Both Sides of the Fence
News of performer / director Kurt Lockwood's first bisexual scene, shot as web content for online production company Hancock Studios, set the industry gossip wheels turning earlier this year. For some, Lockwood's consent to be bottomed by another male performer confirmed what had long been the su... More »

Shemale Niche Gains Popularity

Shemale Niche Gains Popularity
All of a sudden, the big adult programs are offering shemale content. What used to be considered a tiny niche has become a major player in online adult. What's behind this startling change? "The Internet really has made the whole thing more popular in the last few years," says Steven Gallon, ... More »

Affiliate Programs Then and Now

Affiliate Programs Then and Now
You've heard the stories about the "good old days," the storied era of the mid to late 1990's, when conversion ratios were low and profits high. Affiliate programs were few and far between, competition for search engine placement was relatively light and DVD was a young medium just getting its footh... More »

Competition, Branding and Trademarks

Competition, Branding and Trademarks
Once upon a time, not too long ago, the adult entertainment industry consisted of a few dozen brave producers and wholesale distributors who dared to create and sell explicit motion pictures and magazines in defiance of a government determined to stamp out commercial pornography. Today, there are... More »

Elevator Buttons

Elevator Buttons
In its simplest terms, being a webmaster presents only one challenge: Attract as many people as you can to your website and help them find their way from your landing page to the moment they become a paying customer. In most instances the decision by a potential customer to buy something from yo... More »

Visa's Cross-Border Regulations

Visa's Cross-Border Regulations
Recently, XBIZ World magazine asked CommerceGate CEO Bjorn Skarlen to clarify some of the basics, myths and misconceptions about Visa's cross-border regulations. Here's what he had to say: XBIZ: Is it important to have processing in the EU region? Skarlen: As the market is evolving, the ... More »

Creative Marketing in a Challenging Marketplace

Creative Marketing in a Challenging Marketplace
During the Bill Clinton years, the adult Internet was a digital gold rush that created a whole new generation of successful adult entrepreneurs. But the adult Internet has become considerably more competitive since then. Webmasters who offer membership adult sites are not only competing with major a... More »

CAN-SPAM Case Implications

CAN-SPAM Case Implications
Editor's note: This article originally appeared in the June, 2008 issue of XBIZ World magazine. It took three years for the case to get through trial, but only three hours for a Seattle jury to decide Impulse Media Group Inc. was not responsible for the actions of affiliates who unrepentantly spa... More »

Your Laptop is an Open Book

Your Laptop is an Open Book
WARNING: Persons entering into the U.S. are subject to random searches of the contents of their laptop computers and portable storage devices. Government agents may open and inspect each and every file on your computer if they wish. Travelers may also be detained for hours and their computers and st... More »

The New Face of Amateur Porn

The New Face of Amateur Porn
Of all the genres that form the wide and wonderful world of adult entertainment, few of them have shown as much persistence, profitability and longevity as has the amateur porn marketplace — but this market has changed dramatically over the past few years and now contains a serious, hidden danger ... More »

EDUCATIONAL FEATURES

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »

Five Tips to Generate Repeat Business

A $50 sale is great. But what if you could get that same $50 sale to come back four times in the next few months? Here are some ideas how to achieve that. 1) On your receipts, you should have an option... More »
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