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Business Features for Adult Industry Professionals

Alternative Dating Sites

Alternative Dating Sites
Internet dating has become a major industry, and a considerable amount of publicity has been given to Match.com, eHarmony.com and other mainstream dating websites. But not all dating sites have a mainstream or vanilla orientation, and for people with more exotic leanings, alternative dating sites ha... More »

Straight Flash, Gay Cash?

Straight Flash, Gay Cash?
Back in 1997, gay web content was pretty slim — mostly poorly scanned images from 1980s magazines. It seemed most of the webmasters were straight and had a real phobia about doing gay sites. At that time, I was pitching my plug-in, DickMag.com, to anyone who would take my calls. A conversation ... More »

Gay Content Today

Gay Content Today
What's hot in the gay market right now? Here's a look at the trends that you can't afford to miss out on. Reality bites. But it sells. Reality situations, even if they are not real, are making their way into consumers' hands and minds. While the webcam houses are a dime a dozen now, the realit... More »

Adult Content: East to West

Adult Content: East to West
Unlike the Cold War and the gangster rap battles of the 1990s, the East vs. West debate in porn has never turned violent, but the difference in the product coming from both coasts in terms of performers, budgets and overall style is as huge as the difference between Reagan and Andropov or Tupac and ... More »

Top Gay Affiliate Programs

Top Gay Affiliate Programs
When researching referral programs, content providers and online cinemas, it is easy to get caught in a web of bad information and fraudulent sites. There are so many programs being offered in this market that it is increasingly difficult to identify one that will meet your needs, provide high conv... More »

Finding Profit In Gay Sites

Finding Profit In Gay Sites
There are tens of thousands of gay and gay-oriented adult sites. Of these, a couple of thousand may show a small amount of profit. Even fewer, however, are able to provide the independent webmaster with a significant source of income. Previously, we've addressed the need to understand the gay mar... More »

A Gay Dating And Chat Guide

A Gay Dating And Chat Guide
Editor's note: the following is presented to both help folks better their online communication skills, and aid online adult merchants in improving the marketing, operation, and profitability of their offerings: For those of us who seldom travel, avoid gay hotspots or feel nervous about visiting g... More »

A Debate Over Barebacking

A Debate Over Barebacking
Mentioning the term "barebacking" at any gay webmaster gathering is sure to spark a heated debate, but despite the controversy the niche continues to thrive within the gay market. At the heart of the bareback — or sex without condoms — issue is the spread of HIV/AIDS and other sexually transm... More »

Build A Profitable Gay Site

Build A Profitable Gay Site
At industry events I am often approached — as are a lot of my colleagues in the gay adult online industry — for advice on how to enter the gay market. The questions come from very savvy and successful webmasters in the straight market who develop illogical mental blocks when confronted with same... More »

Ahead Of The Curve: Part 2

Ahead Of The Curve: Part 2
In Part 1 of this valuable series, we began a look at "What 15 Gay Adult Webmasters Are Doing to Win You Over" – here's the remainder of the comments, and wisdom, these webmasters passed on... • Brian Sokel, Online Marketing, TLAVideo.com How do you plan on keeping visitors interested?... More »

EDUCATIONAL FEATURES

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »

Five Tips to Generate Repeat Business

A $50 sale is great. But what if you could get that same $50 sale to come back four times in the next few months? Here are some ideas how to achieve that. 1) On your receipts, you should have an option... More »
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