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Business Features for Adult Industry Professionals

Adult Traffic Buying Basics

Adult Traffic Buying Basics
As adult webmasters continue to march headlong into a recession, they call on adult-friendly traffic brokers and ad networks as some of their chief allies. But the online world has matured across the board over the last decade, and in adult, webmasters may have the advantage of dealing with more ... More »

Finding Profit in Non-Adult Products

Finding Profit in Non-Adult Products
Some adult retail stores carry non-adult products to fulfill a customer base's need, while others do it to satisfy local zoning restrictions — regardless of the reason, many adult retailers are stocking items such as tobacco pipes and intimate apparel to increase sales. Amazing Superstore sells... More »

Accessibility, Law and Target.com

Accessibility, Law and Target.com
The web should be accessible to everyone. Access to the services, commerce and entertainment on the web is a civil right just like access to the pathways, shopping and entertainment in physical spaces. Do laws support this idea that access to the web is a civil right that everyone can enjoy? Sect... More »

Valuing Your Most Important Asset

Valuing Your Most Important Asset
One of the most common mistakes most high level executives and business owners make is failure to demonstrate recognition towards the contributions of their hourly employees. In brick-and-mortar operations oftentimes the group that is the most effected is the group that interacts with the public ... More »

Porn, Privacy and the HIPAA

Porn, Privacy and the HIPAA
How can an industry that bears all to its consumers ever consider privacy to be a hot topic? The story of the possible infection spread rapidly throughout the community and even into mainstream press. I was personally contacted by Los Angeles's Tribune affiliate KTLA for a quote after the reporters ... More »

Adult Around the World

Adult Around the World
In his bestselling book,"The World is Flat," Thomas L. Friedman argued that globalization has resulted in a level playing field in terms of commerce, where all competitors have equal opportunity in a global market where historical and geographical divisions are becoming increasingly irrelevant. T... More »

Great Domains Can Be Bad Trademarks

Great Domains Can Be Bad Trademarks
Competition in the adult entertainment industry has become fiercer than ever. Nowhere is this more evident than on the web. The widespread availability of seemingly limitless free adult materials online, coupled with rampant Internet piracy and very low barriers of entry for new competition are a... More »

Gay Adult Retail

Gay Adult Retail
The ever-evolving retail market is changing at such a rapid pace that tracking the latest micro-blip in consumer tastes is virtually impossible. It can be tricky enough for a brick-and-mortar retailer to keep pace with its overall consumer base, much less the interests of a sub-niche. And yet, gi... More »

Move Over DOJ, It's FTC's Turn to Regulate

Move Over DOJ, It's FTC's Turn to Regulate
The adult entertainment industry breathed a collective sigh of relief last November with the election of Barack Obama. To be sure, the industry has good reason to believe that the change in administration in Washington will mean less risk of federal obscenity and 2257 prosecutions. With a form... More »

The RapidShare Ruling

The RapidShare Ruling
The gap of understanding between "free culture" open file sharing advocates and content producers intent on maintaining the value of their work product continues to widen. When the recent German court ruling against RapidShare.com was announced, the two sides could not even agree on its meaning or i... More »

OPINIONS & VIEWS

‘Fifty Shades’: A Marketing Phenomenon

The statistics suggest that at its peak, the “Fifty Shades of Grey” book was selling every second on average. Even years after its 2011 debut, the books have entered the all-time bestseller... More »

Avoiding a Crash Landing While Making Changes

Recently I had lunch with Peter, one of the most successful business coaches in Europe. We sat outside at a cafe a few kilometers from the Mediterranean Sea. It was the middle of winter but the clouds... More »

Finding the Right Road to Success

Last month, I wrote about collaboration, surrounding yourself with good people and top-tier service providers and having an alliance group. In past articles, I have written about the “7 Ps”:... More »
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