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Business Features for Adult Industry Professionals

Instructionals: The Rise of Educational & Instructional Sex Videos

Instructionals: The Rise of Educational & Instructional Sex Videos
Porn stud Ramon Nomar is passionately reaming female performer Dana DeArmond’s anus. Derrick Pierce has Skin Diamond tied up — literally — and right where he wants her, before telling her exactly what he wants her to do during their kinky, sweaty roll upon the sheets. Yes, they&rs... More »

Sexpert Touch: Sex Experts Shape the Sexual Health Conversation

Sexpert Touch: Sex Experts Shape the Sexual Health Conversation
It doesn’t take a brain surgeon or rocket scientist to know what a “sexpert” is. As the name literally screams out, they’re experts on sex. Advisors. Consultants. Educators. And, in some cases, therapists. They help people who have issues in the bedroom: everything from a wom... More »

Helping Professional Affiliates Perform Better

Helping Professional Affiliates Perform Better
When the adult industry first stepped foot online, nearly everything was done in-house by a small band of early pioneers who hustled to gain a foothold on what would eventually become a massive new rendition in adult content marketing. A few years after the initial wave of entrepreneurs came a much ... More »

Sourcing Quality Affiliates

Sourcing Quality Affiliates
Over the years, affiliate marketing has been highly profitable for many online adult entertainment companies. But as the digital adult realm became increasingly competitive, so did affiliate marketing — and while finding and nurturing quality affiliates was important 10 years ago, it is even m... More »

International: Foreign Pleasure Products Market Is Thriving

International: Foreign Pleasure Products Market Is Thriving
Across the broad universe of the adult entertainment industry, there’s a bifurcation in progress that tracks along the lines of divergent industry sectors. Businesses and revenue models that are content dependent continue to struggle, with some hoping to supplant their once mighty subscription... More »

International DVD Market Remains Viable Part of Revenue Puzzle

International DVD Market Remains Viable Part of Revenue Puzzle
Without the foreign market the porn industry would be in a woeful state. The fact that American-made adult video is gobbled up eagerly by consumers in Europe, Latin America and other far-flung territories is a blessing for its manufacturers. But what shape is that market in now, and how are produce... More »

Adult Traffic Trends: Specialists Find The Success

Adult Traffic Trends: Specialists Find The Success
Debates raged on industry message boards and at event cocktail parties about whether traffic or content is king when it comes to monetizing producers and services in the adult market. That debate is now very clearly settled and anyone who thought content mattered most is now likely working for some... More »

E-Business Leaders Discuss Cross-Atlantic Trends

E-Business Leaders Discuss Cross-Atlantic Trends
It is often said that technology makes the world a smaller place, which is true in some respects. An adult webmaster in Prague can post new content online and be selling it to customers in Dublin or Paris moments later. Yet different European countries have their own nuances, and when it comes to ad... More »

Big Changes: Adult DVD, Pleasure Products Companies to Go Plus-Size

Big Changes: Adult DVD, Pleasure Products Companies to Go Plus-Size
Big is Beautiful. This is a phrase the BBW (Big Beautiful Women) and BHM (Big Handsome Men) communities have espoused for a while. However, it’s been made clear recently, that the pleasure products and the adult entertainment industry are starting to realize plus-size women and men are beautif... More »

The United States of Consumers

The United States of Consumers
It seems every year during the fall, a lot of attention within our industry shifts to Europe … with good reason. Yes, there are a number of tradeshows many of us attend to network with peers and strengthen and forge business relationships. And there are more than 500 million consumers within ... More »

EDUCATIONAL FEATURES

Fraudulent Brazilian Trademark Registrations Running Rampant

Although you might not think often about protecting your trademark rights in Brazil, you need to — even if you don’t yet have a single Brazilian customer. Scammers are constantly looking for... More »

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »
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