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Business Features for Adult Industry Professionals

Paysite Market Not Only Strong But Growing

Paysite Market Not Only Strong But Growing
A cornerstone of the online adult entertainment industry, premium membership subscription sites, aka paysites, have made literal fortunes for both owners and affiliates alike over the past decades. Although many adult paysites have stagnated since the global recession of the late 2000s, due both to... More »

Cinematic Visionaries Push the Envelope of Adult Filmmaking

Cinematic Visionaries Push the Envelope of Adult Filmmaking
Atop the battlements stands a vanguard of brilliantly brash luminaries, a cadre of adult industry renegades who helped thwart the very death knell sounded by rampant piracy. When an internet-fueled tide swept ruinously over the ripened fruits of hard working studios, like a locust swarm threatening... More »

Veteran Producers Stay True to Vision, Adapt to Today’s Trends

Veteran Producers Stay True to Vision, Adapt to Today’s Trends
After surviving the unforgiving reign of web-based market dynamics, which scythed through the chaff and left only leanly muscled players in its wake, content has risen from the ashes. It has clawed its way back, forged into a hardened revenant bedecked as much in cutting-edge cinematography as in gl... More »

Porn Overcomes Oversaturation With Revived Focus on Content

Porn Overcomes Oversaturation With Revived Focus on Content
The advent of internet-driven content was both bane and boon to the porn industry, giving rise to a profit pendulum that rose sharply skyward, before swinging back brutally to cut revenues. Tube sites were as inevitable as Napster, and just as music producers were forced to adapt, so too has the adu... More »

Q&A: Brazilian Manufacturer Hot Flowers Expands Into the U.S.

Q&A: Brazilian Manufacturer Hot Flowers Expands Into the U.S.
Hot Flowers, an established Brazilian manufacturer has opened a distribution center in Orlando, Fla., operated by HSAINT, a group of entrepreneurs. In late May, HSAINT’s VP of sales and marketing Alexandre Enumo introduced the Hot Flowers brand to more than 30 buyers that attended the XBIZ Ret... More »

Traffic Trends: Taking a Look at Geo-Targeting

Traffic Trends: Taking a Look at Geo-Targeting
The world is a big place. Whereas traditional advertisers could easily focus on reaching local clientele through display ads such as roadside billboards and other signage, as well as print advertising in local newspapers and magazines, or even local TV sponsorships, changes in media have brought a ... More »

Traffic Trends: Adapting to New Ways of Ranking

Traffic Trends: Adapting to New Ways of Ranking
Many business owners lost interest in search engine optimization a few years ago when Google implemented patches like Panda, Penguin, Hummingbird and a seemingly endless number of methods in April of 2012 — all aimed at defeating black hat workarounds. After years of feasting on free traffic ... More »

Traffic Trends: A Snapshot of Successful Practices

Traffic Trends: A Snapshot of Successful Practices
As the lifeblood of any internet-based enterprise, traffic, or the flow of visitors coming and then later leaving a website, is one of the most-analyzed and discussed commodities in the online ecosystem. Because the internet and its users are an evolving arena, it behooves website operators, market... More »

Retailers, Distributors Proclaim Sex Toys As Mainstream as Ever

Retailers, Distributors Proclaim Sex Toys As Mainstream as Ever
If sex toy users from the year 1986 had looked into a crystal ball, they would have been shocked by what the retail and distribution landscape would look like for sex toys and pleasure products 30 years later in 2016. They would have been surprised by the degree to which sex toys have infiltrated ma... More »

Lube Manufacturers Report Healthy, Natural Ingredients as Top Priorities for Consumers

Lube Manufacturers Report Healthy, Natural Ingredients as Top Priorities for Consumers
The pleasure products sector has many facets in 2016, from fetish attire to a wide range of vibrators, dildos and other sex toys. And one area of the pleasure products sector that has continued to grow in sophistication in recent years is the market for lubricants, lotions and gels. These days, one ... More »

EDUCATIONAL FEATURES

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »

Five Tips to Generate Repeat Business

A $50 sale is great. But what if you could get that same $50 sale to come back four times in the next few months? Here are some ideas how to achieve that. 1) On your receipts, you should have an option... More »
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