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Business Features for Adult Industry Professionals

Transaction Truths: Navigating a Changing Paysite Environment

Transaction Truths: Navigating a Changing Paysite Environment
The online world has grown up. Gone are the days of consumers not trusting technology or being hesitant to buy products and services through the Internet. Indeed, Amazon, iTunes, smartphones, and the globalization of markets and consumers have all combined to create an environment where online buye... More »

Mobile Mania: The Rising Stars of Mobile

Mobile Mania: The Rising Stars of Mobile
The fact that Asia is developing at an extremely high rate from every point of view is no surprise to anyone. We’ve been seeing it happen for several years and economists have been foreseeing it for decades now. In mobile as well, Tier 3 countries are growing rapidly with Thailand, Indonesia ... More »

New Reality: Retailers, Distributors Say DVD Sales Down, Not Out

New Reality: Retailers, Distributors Say DVD Sales Down, Not Out
Death, not the most cheery of topics, is not so much an ‘if’ as a ‘when’ upon this mortal sphere. None of us can avoid the Grim Reaper when he comes knocking. And none of us knows when he’ll come knocking. Detractors of the DVD medium say the same thing about the life ... More »

Leading Edge: Studio Executives Stress Quality Is Key to Survival

Leading Edge: Studio Executives Stress Quality Is Key to Survival
Where does the porn industry stand, commercially speaking, in mid-2015? It’s been accepted for some time that the adult video market has largely moved from stores to online and that the Internet rules. But do enough of the older markets exist to make the operations of porn studios and producti... More »

Affiliate Tools Adapt as a New Breed Replaces Those Who Have Exited

Affiliate Tools Adapt as a New Breed Replaces Those Who Have Exited
The swirling may have finally stopped as rampant consolidation of sponsors and a mass exodus of webmasters have created what may become a new wave of prosperity within the adult industry online. The number of hobbyists and part-timers has diminished at a frantic pace in the last few years, but a ne... More »

Content-Based and Interactive Adult Websites Both Offer Valuable Opportunities

Content-Based and Interactive Adult Websites Both Offer Valuable Opportunities
Online adult entertainment has become more and more diverse over the years, and for those who are experts at affiliate marketing, there are many different types of websites to promote. With content-driven membership sites, affiliates are typically promoting downloadable or streamed erotica. But wit... More »

Industry Execs Talk Trends in Affiliate Marketing

Industry Execs Talk Trends in Affiliate Marketing
Affiliate marketing has been a profitable part of the adult Internet since the 1990s, and a long list of adult companies have prospered over the years by refining their affiliate marketing skills. The world of adult affiliate marketing is much more competitive and demanding than it was in the past,... More »

Lube Manufacturers Discuss Regulations, Formulas and Marketing

Lube Manufacturers Discuss Regulations, Formulas and Marketing
The importance of lubricants for a healthy sexual experience has always been true. But today, customers are looking for specific elements in lubricants, the FDA has issued stringent requirements for the products, and manufacturers are finding new ways to appeal to their customers. Cassie Pendleton,... More »

Making an Impact: Smart Packaging and Branding Sells Sex Toys

Making an Impact: Smart Packaging and Branding Sells Sex Toys
From erotic videos to professional domination to strip clubs, the adult entertainment industry can be extremely visual. Appearance counts. Aesthetics matter. And that certainly holds true when it comes to sex toys. Packaging, for sex toys, is a vital part of sales and marketing. Effective packaging ... More »

Pleasure Products Manufacturers Discuss Trends in Designs

Pleasure Products Manufacturers Discuss Trends in Designs
When it comes to sex toys, one might think that not much has changed since the days of polished paleolithic siltstone. Form took a big step with the advent of plastics, and function allowed some innovation when electricity came along but, beyond that, the more things change the more they stay the sa... More »

OPINIONS & VIEWS

Adult Industry Keeps Fighting On

On Nov. 8, we had one of the most momentous — and to political observers, improbable — victories in the history of our industry. We defeated, by popular vote, a purportedly progressive measure... More »

Finding the Right Payment Business Model

One consistency among nearly all paysite owners is that they are creatures of habit. After all, how else could someone tirelessly produce or procure similar content steadily in order to update their commercial... More »

What Payment Plan Suits Your Bottom Line

The most disappointing aspect of merchant processing is having to tell a merchant that all domestic options have been exhausted and that there isn’t a bank in the U.S. willing to open a merchant... More »
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