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Business Features for Adult Industry Professionals

Understanding Adult Advertising Terminology

Understanding Adult Advertising Terminology
The digital age and the innovations of Silicon Valley have brought an endless supply of new terminology into existence. Even in many countries where English is not the primary language, techies understand widely used terms like “download,” “cloud,” “software” and ... More »

Practical Tips For Online Adult Advertising

Practical Tips For Online Adult Advertising
As the online adult industry continues its evolution in 2016, many companies are turning to ad networks to promote themselves or increase their profits. And when companies approach advertising in a wise fashion, the results can be beneficial for both advertisers and publishers. Nicole Adams, North ... More »

Cutting-Edge Features in Adult Advertising

Cutting-Edge Features in Adult Advertising
The online adult entertainment industry has changed considerably from what it was in the late 1990s or early 2000s. Adult tube sites are plentiful, membership websites aren’t as prominent as they once were, live webcam platforms have exploded in popularity, and more and more consumers are acce... More »

Advancements in Adult Advertising

Advancements in Adult Advertising
Advertising was once dominated by print media, AM/FM radio and television, but these days, advertising is becoming more and more prominent online. And that includes adult-oriented advertising as well as mainstream advertising. The 2010s have found ad networks becoming increasingly important to the ... More »

2016 Retail Report: Partners In Prosperity

2016 Retail Report: Partners In Prosperity
Manufacturers, retailers and distributors. Put them all together and in sync, and you have endless possibilities for successful product sales. Just how do manufacturers support the rest of this important selling trio? From communication and feedback to promotional materials, manufacturers weigh in o... More »

2016 Retail Report: Trends in Distribution

2016 Retail Report: Trends in Distribution
Whether their focus is physical or digital — or a combination of the two — distributors remain an important part of the adult entertainment industry. And that certainly holds true in the sex toys/pleasure products sector, which in 2016, benefits from a combination of physical and digital... More »

2016 Retail Report: Mobile Advances, Data Analysis Fueling E-Commerce

2016 Retail Report: Mobile Advances, Data Analysis Fueling E-Commerce
For many years, brick-and-mortar sex shops dominated the sale of sex toys, pleasure products and adult videos or magazines. Adam & Eve, a company that was way ahead of its time, had a lucrative adult mail-order business back in the 1970s and 1980s, but for the most part, brick-and-mortar stores ... More »

2016 Retail Report: New Year Trends

2016 Retail Report: New Year Trends
The digital revolution has had a profound effect on the sale and distribution of physical adult items, resulting in a long list of websites that specialize in selling sex toys and pleasure products online. But adult e-commerce has not eliminated the need for brick-and-mortar adult stores. In fact, b... More »

2016 Outlook: Attorneys Share Foresights

2016 Outlook: Attorneys Share Foresights
XBIZ: What Lies Around the Corner for the Online Adult Entertainment Industry in 2016? Gregory A. Piccionelli Piccionelli & Sarno I think 2016 will be a pivotal year for the online adult entertainment business, as it will be for the broader entertainment industry as a whole. I believe it will ... More »

2016 Outlook: Virtual Reality Forecast

2016 Outlook: Virtual Reality Forecast
Technology has evolved throughout history, but in the digital age, it has been evolving at an especially rapid pace. For today’s adult entrepreneur, adapting to technological changes is both a necessity and a never-ending battle — and companies that don’t change with the times tec... More »

EDUCATIONAL FEATURES

E-Stim Basics: Selling Customers on Powerboxes as Pleasure Tools

Electrosex is a commonly misunderstood pleasure practice for good reason: Most of us have negative associations with electricity; maybe we’ve been shocked after rubbing our feet across a carpeted... More »

Search Oftentimes Is Left to Chance

Adult content is frowned upon in search, whether in paid, organic or social. With the big algo updates from the past few years, Google has cleaned up search, trying to get rid of spammy and low-quality... More »

Five Tips to Generate Repeat Business

A $50 sale is great. But what if you could get that same $50 sale to come back four times in the next few months? Here are some ideas how to achieve that. 1) On your receipts, you should have an option... More »
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