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Lube Manufacturers Discuss Regulations, Formulas and Marketing

Lube Manufacturers Discuss Regulations, Formulas and Marketing
The importance of lubricants for a healthy sexual experience has always been true. But today, customers are looking for specific elements in lubricants, the FDA has issued stringent requirements for the products, and manufacturers are finding new ways to appeal to their customers. Cassie Pendleton,... More »

All About Search: Advanced SEO for Dating and Cam Sites

All About Search: Advanced SEO for Dating and Cam Sites
There are many similarities between adult dating and cam websites. Unlike tubes, paysites, VODs and blogs, both dating and cam sites have unique challenges. They have minimal keyword rich content, their markets are saturated with white labels and some of the biggest brands have lost SEO traction in ... More »

Making an Impact: Smart Packaging and Branding Sells Sex Toys

Making an Impact: Smart Packaging and Branding Sells Sex Toys
From erotic videos to professional domination to strip clubs, the adult entertainment industry can be extremely visual. Appearance counts. Aesthetics matter. And that certainly holds true when it comes to sex toys. Packaging, for sex toys, is a vital part of sales and marketing. Effective packaging ... More »

Web Depot: SecretToolbox Keeps Your Sex Life Secret

Web Depot: SecretToolbox Keeps Your Sex Life Secret
A Windows-based desktop application, SecretToolbox is not a toolbar, but a comprehensive software system for secure file protection, management and viewing, which includes a robust toolset that goes far beyond the limited efficacy of simple encryption. The SecretToolbox takes the concept of hiding ... More »

Profit Potential: Widening the Net

Profit Potential: Widening the Net
Affiliates generate money! For themselves and for the websites they promote. They choose an affiliate program that offers them benefits and advantages to help them achieve their goals. If one affiliate program doesn’t generate a good income, they’ll move onto another one. The trick to ke... More »

Pleasure Products Manufacturers Discuss Trends in Designs

Pleasure Products Manufacturers Discuss Trends in Designs
When it comes to sex toys, one might think that not much has changed since the days of polished paleolithic siltstone. Form took a big step with the advent of plastics, and function allowed some innovation when electricity came along but, beyond that, the more things change the more they stay the sa... More »

Keeping It Juicy: The Google Redirects Vendetta

Keeping It Juicy: The Google Redirects Vendetta
Don’t get me wrong. I like Google. Back when I was in high school they were far from the super power they are today, and it would be many years before I would start JuicyAds. Google has done this world domination thing quite well. It’s somewhat amazing that so many people associate Googl... More »

Sex Toy Manufacturers Aggressively Pursue Mainstream Marketing

Sex Toy Manufacturers Aggressively Pursue Mainstream Marketing
Sex toys have been a lucrative, profitable part of the adult entertainment industry for decades. But in recent years, sex toys have — much like BDSM — become increasingly mainstream. More and more, sex toy manufacturers have been looking to mainstream outlets like The New York Times and ... More »

Lingerie Manufacturers Innovate Production, Delivery of Fashion Catalogs

Lingerie Manufacturers Innovate Production, Delivery of Fashion Catalogs
Creating a fashion catalog is a major undertaking. Companies appealing to wholesale or retail clients all put considerable effort and enthusiasm into making their catalogs the best they can be. At Shirley of Hollywood in Hollywood, Calif., director of design Dana Walczuk says the process takes mont... More »

Perils and Pitfalls of Affiliate Marketing

Perils and Pitfalls of Affiliate Marketing
Traffic is king in e-commerce and that’s why affiliate marketing is a critical revenue driver for merchants. Effective use of affiliates allows online merchants to outsource digital marketing and to generate additional leads ultimately resulting in higher profits. However, with fraud being so ... More »

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